The Homeland Fuel Rewards program is the largest cohesive kit I've created to date. I designed the Homeland Fuel Rewards logo back in 2012, followed by an initial sign kit of approximately 30 pieces.
After the addition of Shell and OnCue as partners, the kits grew again and I started thinking of them as ever expanding. Like a loaf of bread that was left to rise unchecked.I've made window banners, road signs, fuel pump toppers and stickers, canopy banners for fuel centers, stickers for cashiers to wear, flyers, print ads, billboards, brochures, blades, talkers, belt wraps, ceiling danglers, freezer clings, website graphics and so much more. There was a time in 2013 that I dreamed of fuel rewards most nights.
The kit(s) now sit at over 130 pieces and Homeland has produced over 100,000 pieces for the promotion in multiple runs.
Homeland Store Directory
Double gate fold store directory for the Homeland flagship on Britton and North May Ave.
Homeland is the official grocery partner of the OKC Thunder. As Homeland's graphic designer, I've had the pleasure of creating several pieces of art to support the partnership. I've created the Homeland art featured in the Thunder pocket schedules and magazines for the last 3 years, as well as web graphics and in store promotional pieces and billboards.
Fuel Meal Deal
Small kit for a promotion running at 5 Homeland stores. The kit included window banners, 22x28 iron men, table tents for the deli counters and 16x13 pump toppers for our fuel centers.
Natural & Organic Shopper's Guide
I designed this 8 page shopper's guide to introduce new natural and organic products that were added to 4 Homeland locations back in early 2016.
HAC and MIO
HAC, Inc. and the Made in Oklahoma Coalition have worked on many projects together over the years. As HAC's designer, I've had the pleasure of designing 3 kits for 3 different HAC/MIO promotions.
Through our partnership with MIO, we've given away KitchenAid Mixers, Weber grills, gift baskets full of MIO products and even a shopping marathon! To get the word out to Homeland, Country Mart and United customers, we printed extensive kits including window banner, flyers, stickers and shelf talkers for over 50 stores. I also created graphics for the respective websites and social media accounts to tie the promotions together.
Hatch Chile Roast
Every year when Hatch Chiles are available, we host Chile Roasts at our Homeland, Country Mart and United stores. These signs go out to stores hosting the roasts to decorate their tents. Flyers are released in advance advertising the date of the roast. This was the kit I designed for the 2016 season.
2015 Easter Billboards
Digital Billboards for Homeland's 2015 Easter Campaign
2017 Sign kit for Homeland and United floral departments. Kits included 22x28 iron men, 24x64 banners and set of 6 - 11x7 signs. Matching graphics also made for social media and weekly company email.
2016 Crawfish Boil banner and flyer
Museum of Osteology
2017 Spring Break campaign for the Museum of Osteology.